Some of Jane Iredale makeup’s most avid A-list supporters on-and-off the TV and movie sets range from fans as young as Abigail Breslin to mature advocates, like Helen Mirren; husband and wife tag teams include Angelina Jolie and Brad Pitt to best friends Courtney Cox and Jennifer Aniston. On our shores, the company’s brand ambassador is none other than sought-after commercial and ramp model, Isabel Roces.

“I was overjoyed when I was asked to be the ambassador of the mineral cosmetics line. Numerous celebrities such as Rihanna, Emma Watson, and Gisele Bundchen use and love the brand. Hearing that they are broadening their market reach to the Philippines got me very excited,” Isabel exclaims.

One of the few models who have transcended the flashy and glamorous fashion industry, Isabel is well-known personality because of her vegetarian lifestyle and her environmental advocacies. She maintains a natural beauty and wellness column and in 2009, she was named as People for the Ethical Treatment of Animals’ (PETA) Person of the Year and has appeared in several promotional campaigns for the company.

“My passion is the conservation of the natural environment and the protection of animals. I’ve always believed in acting on your beliefs instead of just talking about it, so 20 years ago, I turned vegetarian. I think all animals are every bit as deserving of human compassion as our dogs and cats. Being a print and commercial model greatly helped in promoting my advocacy. When you’re in a position to reach and influence lots of people, you should take advantage of it to make some positive changes in the world,” Isabel shares.

In fact, Isabel and Jane Iredale herself share several of the same qualities and principles that have made it fitting for her to represent the brand locally. Like Isabel, Jane Iredale cosmetics imbibes a similar “green” mindset by being involved in a number of social, civic and environmental causes. For instance, the company is a member of PETA as all products were created cruelty-free, including Jane Iredale makeup brushes. The company is also a supporter of the Berkshire Humane Society, a private, non-profit animal support organization.

In keeping with its mission of corporate responsibility, the company also has a dedicated Green Team whose mission is to lessen environmental impact on the workplace as well as develop sustainable product packaging. Jane Iredale is a proud supporter of Global green, the American Arm of Green Cross International in order to contribute to a global value shift toward a sustainable and secure future.

“I was always a fan of the brand because it has the same ethical stand that I do — these products are all cruelty-free (no animal testing) and are safe for your body and the environment. The brand uses natural ingredients and doesn’t contain chemicals or colorants that could be harmful for you. We both believe that beauty is having a deeper sense of self-worth and making your real beauty shine through, and not hiding behind mounds of make-up,” Isabel says.

Isabel’s Top 6 Jane Iredale Picks:

Liquid minerals foundation

It’s a fabulous foundation that doesn’t leave me looking cakey. The finish is moist and light, giving me coverage that feels like I’ve got nothing on.

Eye steppes

I love their selection of colors.

In touch cream blush – Clarity(shade)

It looks very natural, giving me that “just-back-from-a-run” flush.

Lip fixation lip stain and gloss

It smells really good with a delicious vanilla flavour, and it’s formulated to preserve color vibrancy and moisture.

HD mattifying powders

I love the cool, calming properties of this product. It’s perfect for daily use and with its fine granules, is perfect for High Definition video tapings.

Sunbeam highlighter

It makes my face look luminous, always

Isabel also recommends the following Jane Iredale products that are suitable for the latest 2011 makeup trends:

Bright eye makeup

For such an eye-catching look, you will need to keep your skin flawless. Apply a thin coat of under eye Jane Iredale Active-light concealer, then apply your favorite bright-colored eyeshadow from the Jane Iredale Artists’eye II palettes. You can finish the look by using black eyeliner close to your upper lash line and coat your eyelashes with Pure Lash black-colored mascara.

Natural makeup

Natural beauty indeed cannot be topped by anything else. So create flawless looking skin by using Jane Iredale Active-light concealer and Liquid minerals foundation. Define your cheeks subtly with a small smudge of pure pressed blush, then apply Pure Lash mascara on your eyelashes and allow your lips to remain bare or apply a subtle, natural-looking Jane Iredale Just kissed-lip plumper.

Bold lips

The lip color shades, which can definitely aid your sexiness are deep berries, so if you’re looking to attract attention towards these parts, choose a matte version from the Jane Iredale Puremoist Lipcolours. As far as the rest of the makeup goes, try to keep it natural, by creating a flawless look using foundation and emphasizing your eyelashes with black mascara.

Smoky eye makeup

It seems that smoky eye makeup will never lose its beauty and it’s no surprise why. Creating smoky eye makeup is not difficult, and with a little bit of practice, one can master this eye makeup technique. To look trendy and stylish, use black and gray eyeshadow from the Jane Iredale Pure Pressed eyeshadows or go for dark blue to enhance your eyes.

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